Power to Make the Future
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When Shell launched its solar farm, we visualised the data to show what it really meant.
As part of Shell’s $2 billion-a-year commitment to transition to clean energy, the company built a 650-hectare solar farm to generate 120 megawatts of solar-powered energy.
Abstract figures don’t mean much to most of us, so we visualised the data to show the enormous scale of the project. The online films were supported by an extensive social and OOH campaign.
Director: Damon Cameron